The Pandora x Burj Al Arab dangle charm turns a luxury hotel tour into a memory to wear
In a shimmering union of heritage, elegance, and design, global jewellery powerhouse Pandora has partnered with Inside Burj Al Arab to launch an exclusive new charm that embodies the spirit of luxury and storytelling.
At the heart of this landmark collaboration is a stunning, engraveable dangle charm inspired by the legendary sail-shaped silhouette of the Jumeirah Burj Al Arab.
Handcrafted in 92.5 per cnent sterling silver and detailed with hand-applied enamel, the charm serves as both a sophisticated keepsake and a personal tribute to one of the world’s most celebrated architectural marvels.
Where jewellery meets journey
This is all about capturing emotion, memory, and place. The Pandora x Burj Al Arab charm is thoughtfully designed to enrich the Inside Burj Al Arab tour: a 60–90-minute curated experience that invites guests into the inner sanctums of the hotel, from its opulent Royal Suite to the panoramic views on the 25th floor.
Blending luxury with storytelling, the charm invites visitors to carry a piece of the journey home, whether engraved with a name, date, or sentiment, transforming it into a timeless token of their experience.
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More than a souvenir
The charm is exclusively available:
As part of the Inside Burj Al Arab Tour + Pandora Charm package, book online at insideburjalarab.com
At the Inside Burj Al Arab Tour Boutique
At Pandora stores across the UAE
Inside the hotel, guests will also encounter immersive storytelling activations and curated retail moments, allowing them to fully explore the inspiration behind the charm; and Pandora’s commitment to design, emotion, and craftsmanship.
Redefining meaningful gifting
This collaboration isn’t just about a luxury keepsake. It’s a bold step in redefining the souvenir; blending the artistry of fine jewellery with the grandeur of iconic hospitality.
It’s a celebration of craftsmanship, cultural legacy, and the enduring magic of Dubai’s skyline-defining landmark.
For more information, follow @theofficialpandora on Instagram or visit Pandora
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